Coca-Cola Beverages Uganda Quenches Thirst for Fitness and Community Engagement with 2025 Rwenzori Marathon Partnership
Get ready to lace up your running shoes and take in the breathtaking scenery of the Rwenzori region! Coca-Cola Beverages Uganda (CCBU) has reaffirmed its commitment to promoting health, fitness, and community engagement by partnering with the Tusker Lite Mount Rwenzori Marathon for the fourth consecutive year. As the official hydration partner, CCBU is set to provide Rwenzori Pure Natural Mineral Water to all participants, ensuring a refreshing and safe experience for runners tackling the challenging yet scenic terrain.
This year's edition, scheduled to take place on August 23, 2025, in Kasese District, will feature 42km, 21km, 10km, and 5km race categories. CCBU's contribution of UGX 173 million towards hydration efforts is a testament to the company's dedication to wellness and community initiatives. The partnership has become a cornerstone of the event, with CCBU providing essential hydration support to runners. The company's commitment to sustainability and tourism promotion in Uganda is also evident in its partnership with the marathon, which showcases the beauty of the Rwenzori region.
The Tusker Lite Mount Rwenzori Marathon has become a flagship event in Uganda's sporting calendar, attracting runners from across the country and beyond. The event's unique blend of scenic routes and cultural immersion has made it a standout experience for participants. CCBU's partnership with the marathon has been instrumental in promoting health and fitness, as well as supporting local communities. The company's long-standing commitment to wellness and sustainability initiatives has earned it recognition as a responsible corporate citizen.
QUOTES:* "We are thrilled to once again be a part of this exciting event that showcases the beauty of the Rwenzori region," said Kirunda Magoola, Public Affairs, Communication and Sustainability Director at CCBU. * "CCBU's continued support is truly commendable. Their commitment to providing water is invaluable to the success of the event," said Amos Wekesa, Team Lead at the Tusker Lite Mount Rwenzori Marathon.
As preparations for the 2025 edition of the Tusker Lite Mount Rwenzori Marathon ramp up, the partnership between CCBU and the event organizers highlights the power of collaboration in promoting tourism, health, and sustainability in Uganda. With CCBU's continued support, the marathon is set to become an even more successful and sustainable event, inspiring Ugandans to prioritize their health and fitness while showcasing the country's natural beauty.